CES 2019: Kia prepares for post-autonomous driving era with AI-based real-time emotion recognition technology


Kia Motors will preview a variety of new technologies made for the post-autonomous driving era in the 2019 Electronic devices Show (CES) next week.

Kia’s interactive ‘Space of Emotive Driving’ exhibit looks to some future when autonomous driving will be the norm and priority has to boosting the human mobility experience. Central to this concept is Kia’s new Real-time Emotion Adaptive Driving (R.E.A.D.) System C a world’s first technology developed using a joint research collaboration when using the Massachusetts Institute of Technology (MIT) Media Lab’s Affective Computing group.

R.E.A.D. System can optimize and personalize car or truck cabin space by analyzing a driver’s emotional state in real-time through artificial intelligence-based bio-signal recognition technology. Know-how monitors a driver’s emotional state and tailors the inside environment in line with its assessment C potentially altering conditions within the human senses throughout the cabin, building a more joyful mobility experience.

Mr. Albert Biermann, President and Head of Research & Development Division of Kia Motors, said, “We have developed R.E.A.D. System to build an interactive future mobility in-cabin space by converging innovative vehicle control technology and AI-based emotional intelligence. Consequently, R.E.A.D. System will enable continuous communication between drivers and vehicles via the unspoken language of ’emotional feeling’, thereby providing an optimized human senses-oriented space for drivers in real-time.”

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